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Wednesday, June 02, 2004


e mentioned something about people trying to make gmail illegal in the way it scans your email and pops up advertisements for you.

all the uproar

Arnold is gonna decide

My take:

I've used gmail now for a month now. All my email is being forwarded to that account so I use gmail on a regular basis. Honestly, the ads don't bother me. They're very unobtrusive, and thus I really don't have a problem with it. Furthermore, Google does not give out any information regarding me, it just serves up some ads it thinks I might like, but the advertisers don't know specifically that I like beads or psychology, etc.

Google states, "Gmail is a technology-based program. Advertising and related information are shown using a completely automated process. Ads are selected for relevance and served by Google computers using the same contextual advertising technology that powers our AdSense program. This technology enables Google to effectively target dynamically changing content, such as email, or news stories.

No humans will read the content of your email in order to target such advertisements or related information. Because the ads and Related Pages are matched to information that is of interest to you, we hope you'll find them relevant and useful.

Google does not and will never rent, sell or share information that personally identifies you for marketing purposes without your express permission. No email content or other personally identifiable information will be provided to advertisers.

Privacy is an issue we take very seriously. Only ads classified as Family-Safe are distributed through our content network and to your Gmail inbox. For example, Google would block certain ads from running next to an email about catastrophic news."

As long as people going into gmail know Google will be doing this, I don't see a problem. People are CHOOSING to let Google give them ads. I CHOSE to let Google do this by signing up for Gmail as opposed to yahoo mail or something. (ok yes there was a huge novelty factor, but that's beside the point).

that's my 2 cents... ;)


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